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When a government announces that it will 'listen to the

public',we are reminded that public opinion, and not just

voting,underpins democracy. Matters olc Opinion offers an

interestinginsight into 'public opinion' as reported in the media,

askingwhere these opinions actually come from, and how they have

theireffects. Drawing on the analysis of conversations from

focusgroups, phone-ins, and broadcast interviews with members

of'thepublic, Greg Myers argues that we must go back to

theseencounters, asking questions such as what members of'the

publicthought they were being asked, whom they were talking as,

andwhom they were talking to. He suggests that people don't carry

astore of opinions, ready to tell strangers; they use opinions

inorder to get along with other people, and how they say things is

asimportant as what they say. Engaging and informative, this

bookilluminates debates on research methods, the public sphere,

anddeliberative democracy, on broadcast talk, and on what it meanto

participate in public life.

EDITORS

Paul Drew, Marjorie Harness Goodwin, John J. Gumperz, Deborah

Schiffrin

Discourse strategies John J. Gumperz

Language and social identity John J. Gumperz

The social construction of literacy edited by Jenny

Cook-Gumperz

Politeness: some universals in language usage Penelope Brown

and Stephen C Levinson

Discourse markers Deborah Schiffrin

Talking voices: repetition, dialogue, and imagery in

conversational Discourse Deborah Tannen

Conducting interaction: patterns of behaviour in focused

encounters Adam Kendon

Talk at work: interaction in institutional settings Paul Drew

and

John Heritage

Grammar in interaction: adverbial clauses in American English

conversations Cecilia E. Ford

Crosstalk and culture in Sino-American communication Linda

W. L. Young and John J. Gumperz

AIDS counselling: institutional interaction and clinical

practice

Anssi Per/ikyl/i

Prosody in conversation: interactional studies Elizabeth

Couper-Kuhlen and Margret Selting

Interaction and grammar Elinor Ochs, Emanuel A. Schegloff,

and

Sandra A. Thompson

Credibility in court: communicative practices in the Camorra

Trials Marco Jacquemet

Interaction and the development of mind A. J. Wootton

The news interview: journalists and public figures on the air

Steven Clayman and John Heritage

Gender and politeness Sara Mills

Laughter in interaction Philip Glenn

Matters of opinion: talking about public issues Greg Myers

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